Digital projects from problem to delivery.
Websites, platforms, products, UX, development, Marketing, automation and integrations — focused on execution and evolution.
Featured cases
Case studies with context, role, solution and impact.

MyLegis — repositioning and digital experience
Brand, product and experience moving in the same direction.
Problem: The project evolved MyLegis’ digital presence by connecting brand positioning, communication, user experience and digital product. There were communication and experience issues, i…

GS1 Brazil — Digital ecosystem transformation
Product, technology and experience on a complex digital platform.
Problem: At GS1 Brazil, I worked on evolving the digital ecosystem by connecting business needs, user experience and technology. The environment relied on a legacy solution with little flex…
Soultech — technology turned into product
Marketing, product and technology in the same direction.
Problem: At Soultech, the challenge was turning technical capability into a coherent product and digital presence — aligning positioning, communication, experience and solution evolution.
Other projects
A compact view of breadth and variety.
Brasil em Código — event platform evolution
Problem: The Brasil em Código site had an outdated layout, rigid editing structure and heavy dependency on an external vendor — s…
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